Case studies›Centralized claim intake feature

Reducing manual work for claims adjudicators

I led the end-to-end UX design of a centralized intake workflow for claims received outside the online submission system, enabling administrative staff to import, prepare and route claims before adjudication.

Role
Lead UX Designer
Industry
Healthcare · Insurance
Platform
Web-based
Users
Admin. staff & adjudicators
Claim intake feature
01 / Discovery, User Research & Problem Framing

Mapping how incoming claims moved and where the process broke down

I led discovery workshops with three insurance clients, mapped their journeys and framed the recurring workflow challenges that mattered across different operating models.

Recreated workflow based on discovery findings. Sensitive details have been omitted.

Key pain points were identified

While each insurance client had its own processes, several common challenges emerged that helped define where improvements were needed:

Limited claim visibility

Paper claims were difficult to track and locate, and plan members couldn't confirm receipt or check their status online.

Manual claim handling

Handling and processing claims received outside the system took significant adjudicator time.

Lack of workload management

The system lacked an efficient way to assign and distribute incoming claims across teams.

Difficulty sharing claims

Paper claims were difficult to share across locations, particularly with geographically dispersed adjudication teams.

02 / Ideation, Design Exploration & Tradeoffs

Turning discovery findings into possible directions

I facilitated brainstorming sessions with clients and the product team, using problem statements and “How Might We” prompts to generate potential solutions. I then created wireframes exploring different approaches to document intake, claim preparation, assignment and adjudication.

Explored concept

I designed an integrated workspace that allowed administrative staff to browse and drag documents directly into the claim intake screen. I felt this offered a more seamless experience for administrative staff by reducing the need to move between separate workflows.

Integrated document upload and claim preparation concept
Adapted for portfolio presentation. This alternative integrated workspace was not implemented.

Chosen concept

The chosen direction used a dedicated batch-upload screen followed by a separate claim intake list where staff could access and prepare documents before sending them to claims adjudication.

Why we chose the 2 step approach
The integrated concept offered a more unified experience, but feasibility, timeline and budget considerations influenced the decision to pursue a simpler approach with separate document uploading and claim preparation workflows.

Seperate batch upload and claim prepartion concept

Other explored concepts

Claim tracking for plan members

Designed a concept to let members track claims submitted outside the online application. Deferred to prioritize the core intake workflow and evaluate client adoption before expanding functionality.

Automated data extraction

Discussed using OCR to extract information from scanned documents and pre-populate claim fields. Not pursued further due to budget constraints.

03 / The solution

Connecting claim intake and adjudication

I designed a centralized workflow that allowed administrative staff to prepare incoming claims before routing them to adjudicators, while supporting document review, workload management and corrections along the way.

Batch upload

Administrative staff could upload multiple claim documents and access them from a centralized intake list.

Batch upload

Claim preparation

Administrative staff would select andcould enter claim information and route them into adjudication.

Claim preparation

Claim processing

Prepared claims appeared in the adjudicators' processing list, where they could be assigned, reassigned and opened for adjudication.

Claim intake processing
04 / Outcome & reflection

A more connected workflow for claim intake and adjudication

The solution introduced a centralized intake process that allowed administrative staff to prepare and route incoming claims before adjudication. It was designed to:

  • Reduce manual preparation work for adjudicators
  • Improve visibility and control over incoming claims
  • Allow adjudicators to focus on adjudication

Client feedback

The design received positive feedback from insurance clients during pre-delivery reviews. Post-launch metrics weren't available to quantify the impact.

Reflection

One of my biggest takeaways was learning how to balance the needs of different clients without overcomplicating the experience. Each had its own way of working, and this project challenged me to look beyond individual requests and focus on the problems they had in common.

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